The Shiretoko National Park in Hokkaido is a UNESCO World Heritage Site and a popular destination for wildlife watching, with opportunities to see brown bears and rare bird species.

The Subaru Impreza WRX, first introduced in 1992, is a high-performance rally car that has gained a devoted following among car enthusiasts.

The Japanese automotive industry has been impacted by changing consumer preferences, such as a growing demand for SUVs and crossover vehicles.